Principal Systems Group

Communication and Automation Systems Designed to Save Time and Stop Revenue Leakage

We install systems that capture enquiries, reply instantly, reduce admin workload, and keep leads moving until they book.

Instant enquiry response (SMS/email)
Missed-call text-back
Confirmations + reminders
Follow-up sequences + reactivation
Pipeline visibility (new → booked → won/lost)
Clear handover + tracking so nothing slips

Book a call

Pick a time. We’ll map your current flow and tell you exactly what we would automate.

Process

What happens after the call

We keep this tight. You’ll know what you’re getting, how it works, and what success looks like.

1) Audit

  • Where leads come from
  • Where follow-up breaks
  • What causes no-shows
  • What your team touches manually

2) Build

  • Message templates (SMS/email)
  • Triggers + workflows
  • Routing + pipelines
  • Booking + reminder logic

3) Launch

  • Install + test end-to-end
  • Staff handover
  • Fix edge-cases
  • Optimise after week one

Outcome: faster response, more booked appointments, and less admin load.

Where it lands

Benefits by industry

Same system. Different pain. Here’s how it lands for your target markets.

Clinics

  • Reduce no-shows with confirmations + reminders
  • Convert web enquiries faster (before they shop around)
  • Reactivate past patients with clean follow-ups
  • Lower receptionist workload during peak hours

Real Estate

  • Instant response for appraisal + listing enquiries
  • Follow-ups that stop leads going cold
  • Pipeline visibility for agent accountability
  • Automated nurture for future sellers

Financial Services

  • Auto-book discovery calls from inbound leads
  • Reduce back-and-forth scheduling
  • Structured reminders + document prompts
  • Nurture sequences for long decision cycles